COGNI GOALS!
We are a German-American startup that aims at revolutionizing the world of football through our innovative motor-cognitive training "Deep Learning."
Our vision
We want to create a football world where all eleven players on the pitch can make a difference: versatile creative players who open up entirely new tactical options and make the game more attractive through two-footedness, game intelligence, and speed of action.
Our mission
Cognitive training is the success factor for making the game faster and, above all, more innovative and creative. Prerequisite: The brain of the football player must be systematically trained! We want to equip all players and coaches with the "secret knowledge" of how to achieve this in a relatively short time for players of any age and any class.
Our values
Open-mindedness
As a company that is inherently avant-garde and experimental, we prioritize working with customers and partners who share a similar open-minded approach.
Change
To enrich the football world and develop a new generation of players, self-confidence, perseverance, and conviction are necessary. These are all qualities we possess.
Modesty
We know that we have discovered something special, a kind of "super power," for players. However, we do not claim to be the only ones who understand cognitive training or have the only effective approach.
Diversity
We believe that every person has very different strengths and weaknesses. In order to complement each other as best as possible and particularly use individual strengths, we build a diverse team where humor should not be neglected.
Our Story
Our Story
Our Story
Our story
Our Story
Our Story
Our Story
We are a multinational team of football-crazy families who have known each other for a long time. We are Germans, Brazilians, Colombians, and Americans. We are coaches, players, goalkeepers and just fans.
For many years we have been trying to prepare and offer the best possible training for the development of our players. As we trained the various youth teams of Kieler MTV, the largest grassroots club in Schleswig-Holstein, we quickly realized one thing: it all starts in the brain! When you train the brain, you make the players better in all areas. That's how we came across Matthias Nowak's brilliant "Deep Learning" training approaches, which he successfully used during his time at FC Bayern Munich.
As we trained the same team continuously from U11 to U19 with the "Deep Learning" methods, the success was remarkable: our players improved in all areas. Their speed of action became much faster, they sparkled with game intelligence and creativity and finished equally well with both feet in front of the goal. They left the competition behind, celebrated promotions and regularly defeated higher-class teams in the cup competition. Even the parents of our players were amazed to receive feedback that their children's school performance had improved.
We knew we were onto something special with this "motor-cognitive training": Something that is (still) much neglected but, at the same time, has the potential to fundamentally change the world of football as we know it!
We decided that every football lover, player or coach should be able to use this new knowledge and our exercises to improve themselves - regardless of their performance level. It became of great importance to us to create a demanding, but, at the same time, easy-to-implement and effective training for every coach and player, so that everyone can benefit.
At the same time, however, we also saw the huge potential: if this training is transformed into a holistic, structured and above all understandable concept and made available to the world, then one day polyvalent (versatile) players will be the rule and not the exception!
And so we pooled our savings, founded a company and set out on the COGNIGOALS journey...
For many years we have been trying to prepare and offer the best possible training for the development of our players. As we trained the various youth teams of Kieler MTV, the largest grassroots club in Schleswig-Holstein, we quickly realized one thing: it all starts in the brain! When you train the brain, you make the players better in all areas. That's how we came across Matthias Nowak's brilliant "Deep Learning" training approaches, which he successfully used during his time at FC Bayern Munich.
As we trained the same team continuously from U11 to U19 with the "Deep Learning" methods, the success was remarkable: our players improved in all areas. Their speed of action became much faster, they sparkled with game intelligence and creativity and finished equally well with both feet in front of the goal. They left the competition behind, celebrated promotions and regularly defeated higher-class teams in the cup competition. Even the parents of our players were amazed to receive feedback that their children's school performance had improved.
We knew we were onto something special with this "motor-cognitive training": Something that is (still) much neglected but, at the same time, has the potential to fundamentally change the world of football as we know it!
We decided that every football lover, player or coach should be able to use this new knowledge and our exercises to improve themselves - regardless of their performance level. It became of great importance to us to create a demanding, but, at the same time, easy-to-implement and effective training for every coach and player, so that everyone can benefit.
At the same time, however, we also saw the huge potential: if this training is transformed into a holistic, structured and above all understandable concept and made available to the world, then one day polyvalent (versatile) players will be the rule and not the exception!
And so we pooled our savings, founded a company and set out on the COGNIGOALS journey...
What makes us unique?
In short: the "COGNIGOALS Deep Learning" method, based on the brilliant ideas of former FC Bayern technical and creative coach Matthias Nowak. We have developed a structured training program based on his exercises and made it available online so that anyone can follow and implement them.